A new report by the Uganda Communications Commission (UCC) has shed light on the most popular social media apps in Uganda.
According to the report, TikTok, a short-form online video platform owned by Chinese Internet company ByteDance has risen to the top of the most used apps in the country, beaten only by WhatsApp in the number of subscribers.
TikTok came to beat Instagram, Facebook, X (formerly Twitter) and etc.
TikTok became the second most used social media platform to be used in Uganda making Ugandans to spend about 55bn plus per day.
It has become also the best and easiest marketing media platform for Ugandans where by TVs and Radios are also using to market their stations.
Online sellers, content creators and the rest of any kinds are now gaining popularity, market and easy showcasing of their products through TikTok than any other social media platform